'Gut Instinct' A Business Hero

How To Save Your Business By Taping Into An Asset Which Is Not Only Easy To Use But..... It's FREE.

Have you ever said `I just knew I shouldn't have done that, everything went wrong from the start?'. I bet you answer yes with more than one `flash back' to remind you of that dreaded moment when you made the wrong decision which had a domino effect of disaster...and what's worse, you knew it right then and there, but yet you did it anyway. My theory is your logic and instinct were at war with each other and you were caught in the middle, and guess what?... logic won.

I would like to introduce to you `GI', otherwise known as your `gut instinct' and probably your best friend and ally in life. When you are faced with making decisions which you know are critical in the big picture, you subconsciously send out an SOS and that's when `GI' jumps in, comes to the rescue, or at least tries to, but all too often we ignore the warning signs.

So ... let's have a look at your `GI' and what it has to offer you. It is:
• » Reliable
• » Non Denominational
• » Non Political
• » Emotionally Focused Just For You
• » Totally Truthful
• » Visits You When You Need It Most
• » Very Decisive And Persistent
• » Keeps You Awake At Night
• » And Best Of All.... It's FREE

Perhaps you don't want a best friend that keeps you awake at night, but every other quality of `GI' fits the profile of a friend you'd like to keep for life. Indeed, `GI' is the most underrated asset we all possess, and the cheapest one to maintain.

As a business consultant and professional speaker, I witness daily peoples' `GI' at work as they struggle to keep their business afloat or to gain a marketing edge. I might add that I surprise many clients with the question -`well, when you wake up in the morning how does your decision on ______ sit with you?' You see, a person in my position is expected to be a guru in business and not an authority in alternate disciplines. Of course all the traditional business techniques are employed (not forgetting that you need to keep your feet on the ground) but at the end of the day that earth shattering decision may land squarely on you along with analytical baggage.

I have assisted literally thousands of businesses, both small organisations and large multi-national companies, and without exception, when they have followed their `GI' it later revealed to them that the decision they made was the better option. Unfortunately, people feel more comfortable with solutions to their economic ailments which are written on a `prescription pad'......they feel cheated if there is no complexity involved. And there lies the problem, we have lost the ability to trust our own judgement.

In this ever increasing high tech, fast food and sociallly battered world, very little appreciation or attention is given to the power and wisdom of `GI'. In fact, in the business world, the higher you are in the corporate hierarchical chain the more critical are your decisions, yet the more likely `GI' is considered to be an unprofessional and insane concept. Here are some reasons why `GI' remains hidden and embraced by only a few:- `GI' is - intangible; unquantifiable; voted by the Rednecks as new age thinking for the ageing flowerpower people; not in educational curriculums; cannot be analysed by any computer; does not possess a university degree; is void of religious or political affiliations; and is not on the agenda at board meetings, and if so, whoever wrote it has secured themselves a place on the next agenda for a redundancy package.

There will always be that continuous dialogue of facts and figures, pros and cons, and bonafide statistics to justify any decision we might make. However, human elements are the core of our very existence....that's what we are made of, and `GI' is just one of them.

`So, thanks `GI' my unsung hero and best friend. When I'm kept awake at night; when I come up with a million `why not' reasons; when I miss the plane, lose my money and my passport - all before midday; when the ants eat the phone lines when I'm about to clinch that $100,000 deal; and well, just about anything else that will delay me from making that big `Yes/No' decision.........I'll know `GI', you are paying me a visit with a message saying "Don't do it, or just hang five".....

My Business Success Magazine (pg 28)

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